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This session will provide insight to sales and marketing professionals as to why product design has evolved in the
manner in which it has, and what the future holds. Though the risk profile of LTCI products of all varieties has
improved, there are still unmitigated risks that need to be addressed in order to avoid product volatility. Through a
survey of the potential alterations to current product design, and analysis of their efficacy and marketability,
attendees will be prepared to anticipate the changes resulting from the continued evolution of LTCI product design.
Aaron Ball - New York Life
Mary Swanson - Mutual of Omaha
Brian Ulery - Transamerica
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