Format: Audio Recording - MP3 Download or Audio CD

Presenter: Arielle Eckstut and David Henry Sterry

It is the greatest time in history to be a writer.? The barriers have been torn down, and now anyone can get published.? But to get published successfully is a whole other matter. Arielle Eckstut and David Henry Sterry take you through the entire publishing process. This step-by-step, soup-to-nuts workshop will remove the smoke and mirrors from the murky world of publishing and give writers a compass and map to a successfully published book. Topics include:

? Choosing the right idea
? Creating a blockbuster title
? Crafting an attention-getting pitch
? Putting together a proposal/manuscript
? Finding the right agent/publisher
? Self-publishing effectively with e-books, print-on-demand or traditional printing
? Developing sales, marketing and publicity savvy
? Producing a video book trailer and helping it go viral
? Building a following through social media