Format: Audio MP3 Download
Presenter: Mark Wickersham, FCA
Mastering value pricing is the key to success for your accounting firm. In this advanced session, from the UK best-selling author Mark Wickersham, will show you how to become the expert in value pricing. Small business owners have no idea how to price their products and services. When you show them how you will change their lives, you will become the hero. And you will earn very high consulting fees. Mark will show you: ?The mathematical model behind every business, and which of the 9 drivers of profit is the most powerful; ?How you can package and promote a highly valuable price consulting service; ?How to price your service so it becomes the most profitable thing you do; and ?How to deliver this solution with confidence.
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