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 LTC1010 - Everyone Wants LTC Insurance If They Don't Have To Pay For It $20.00   
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Everyone Wants LTC Insurance If They Don't Have To Pay For It
Duration: 1 Hour 9 minutes

Linked-Benefit (LB) product sales continue to grow setting new sales records every year – and dozens of new players are coming on board. Discover when and why you can't make a LB sale. What is the best way to frame the issue so you do make the sale. How to successfully market and sell a meaningful LTC solution that they don't have to pay for.

Session Leader: Gene Pastula, President, Westland Financial Services, Inc., San Diego, CA
Steve Cain, Executive Vice President, National Sales Leader, LTCI Partners, Lake Forest, IL
Doug Burkle, Linked Benefit Product Development Leader, Genworth, Richmond, VA

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