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 19977 - Using Data & Technology to Take the Guesswork Out of Marketing - Joe Gibson

Compact Disc

Using Data & Technology to Take the Guesswork Out of Marketing
Joe Gibson, CustomerLink

For years, only large corporations could use advanced technologies to maximize marketing returns. Now, however, sophisticated consumer profiling and automated Internet marketing functions (like customer reviews and social media) are accessible to independent automotive service and collision repair providers. This levels the playing field, providing independent providers with tools essential to finding, and keeping, the most profitable customers. This session provides a straightforward approach to understanding what technologies are available to you and how you can easily, and successfully, implement a marketing program that will help you claim the market share you deserve.


About Media Formats:

MP3 Plays on computer, iPod or any MP3 player.
Compact Disc is a standard Audio CD, play on CD player or computer.
Video of PowerPoints with Synchronized Audio - Download
is a downloadable video file.
DVD-Video is a standard Video DVD, plays on a DVD player connected to a TV, or play on computer.
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