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Understanding Linked-Benefit Life Insurance & How To Position For Sales
Duration: 1 Hour 15 minutes
LTC insurance professionals resist adding Linked-Benefit products to their portfolio of solutions, losing sales to financial advisors who know a mere fraction of the LTCi story. Discover why these products make sense to consumers; how to make a sales presentation that is more effective with over half of your prospects.
Session Leader: Gene Pastula, President, Westland Financial Services, Inc., San Diego, CA
Steve Cain, Executive Vice President, National Sales Leader, LTCI Partners, Lake Forest, IL
Doug Burkle, Linked Benefit Product Development Leader, Genworth, Richmond, VA
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