Format: MP3 Audio Download

Presenter: Anna Anderson, Elizabeth La Jeunesse, Kyle Stokfisz

In today's data-driven world, roofing professionals can harness big data to unlock growth and stay competitive. The session begins by exploring hyper-local and national data sets, teaching attendees how to identify trends that impact demand, pricing, and market opportunities. From regional economic indicators to large-scale market models, panelists will break down complex data into actionable steps. Attendees will learn to navigate the age of data, understanding which metrics matter most for roofing businesses?whether contractors, manufacturers, or suppliers. The panel will highlight key data resources, including publicly available economic reports, industry-specific databases, and proprietary tools, empowering attendees to access and apply these assets.