Format: MP3 Audio Download

Presenter: Monica Vornbrock

The roofing industry spends billions each year trying to generate new leads - but what about the leak in profitability that happens after the contract is signed?.

This high-impact session is designed to help contractors uncover and correct the most common breakdowns in the customer experience after the sale is made communication drop-offs, internal handoff gaps, weak follow-through, and missed opportunities for reviews and referrals. Using a combination of industry examples, customer journey mapping, and practical auditing tools, Monica will walk attendees through the exact phases where trust is broken?and how to rebuild it into a repeatable process.

Attendees will leave with clear insight into their post-sale blind spots, plus a take-home audit worksheet to evaluate and improve their own systems.