Format: MP3 Audio Download

Presenter: Tracey Donels

In a market where every customer counts, your maintenance and repair department should be more than reactive, it should be a reliable growth machine.

This session will show roofing professionals how to shift from "fix-it mode" to a proactive service model that builds loyalty, drives revenue, and sets companies apart from the competition. We'll dive into the essential elements of building high-performing service teams, organizing professional and efficient service trucks, selecting the right tools, and integrating technology systems like work order software and CRMs to streamline operations.

Additionally, we’ll explore the vital role of a strong company culture that emphasizes customer service and how a focused service sales approach can dramatically increase repeat business and long-term profitability. Whether you’re launching a service division or scaling one, this session provides a real-world blueprint for creating a service business that sells itself and fuels lasting growth.