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 17712 - Is Sustainable Lawn Care an Oxymoron? - Frank Rossi

Compact Disc

Frank Rossi, Ph.D.
Associate Professor of Turfgrass Science
Cornell University
Ithaca, NY

Is Sustainable Lawn Care an Oxymoron? As your customers become increasingly attuned to the impact of climate change, carbon emissions and sustainability, you are uniquely positioned to provide a solution in their own backyards – but first you must understand the issues surrounding this debate and be prepared to make changes in the way you do business. Viewing greenspace as an environmental resource, not a polluter or wasted space, is the key.
• Gain new perspective on the sustainable lawn care debate
• Examine pest and weed management strategies for today's marketplace
• Take away practical solutions to help your business adjust to customer demands


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