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With the trend toward consumerism in health care, data transparency in the form of posting online physician reviews has become a strategic priority for many executives. Done right, transparency ensures an objective rating of the provider experience, improves physician engagement and accountability, and enables providers to drive rapid performance improvement. Additionally, a robust transparency program enhances brand integrity and market position. This session will explore the ways in which transparency is having the greatest impact on creating a patient-focused culture and driving performance improvement in health care.